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Tag: Business

An empty office space.
March 31, 2026
How AI Helps Businesses Work More Efficiently
Explore how AI is transforming everyday communication workflows and helping businesses operate more effectively.
A woman coding in a dark room.
November 17, 2025
How Good Is Your Website UX (User Experience)?
More CEOs are starting to grasp just how much their website’s performance is impacting revenue and, in turn, shareholder value. And you don’t need to...
A business man pointing at a chart.
October 15, 2025
The Connection Between Web Performance and Your Bottom Line
Your website isn’t just a marketing tool. Your site can become one of the most efficient ways to grow traffic and improve your value to...
Blue gradient concept icon for content repurposing.
September 16, 2025
The Importance of Content Repurposing to Grow Brands in 2025
Why not make the most out of what you’ve already created? Repurposing content is a smart way to achieve more mileage out of your efforts.
A businessman using his finger to press a floating document icon.
August 15, 2025
What Is Zero Click Search & How Does It Affect Your Business?
Things have changed, and so should your marketing approach to stay ahead of today’s click-free environment.
An illustration of a collage made from hands and puzzle pieces.
April 16, 2025
The Importance of Client Collaboration to Be Successful
Partnering with clients, influencers, and creators allows you to access new audiences and create unique, compelling experiences together.
A man using a laptop. SEO imagery hovers above.
February 14, 2025
SEO Part 2: How Do You Build on Your Website Traffic?
Businesses, that are getting decent traffic online, can take advantage of the opportunity and keep that traffic coming back.
A design that says - 15 years in business.
October 24, 2024
What Connections Marketing’s 15 Years in Business Means for Our Clients
It’s been 15 years since Connections Marketing first helped local clients flourish. While our tactics have changed, our focus still remains on creating high-quality content...
An illustration of a man looking through a receipt.
August 16, 2024
How to Audit Your Web Pages (Plus 7 Tips for Auditing Online Content)
Don’t be scared off by the term audit. Regular audits can be a helpful part of your SEO strategy. An effective content audit should keep...
A team of people having a meeting.
June 18, 2024
Your Next SEO Goal: Getting Back to the Basics
There’s always some new digital communications advancement around the bend. It’s at these moments that you want to go back and rediscover some of the...
Two women holding a rainbow flag.
May 21, 2024
Do’s & Don’ts of Using Social Trends to Boost Your Business
Folding social trends into parts of your campaign can be extremely effective in some industries. Take heed of a few of these important do’s and...
A woman using her smartphone to take a photo of her pottery.
April 17, 2024
Which Social Media Platforms Make the Most Sense for Your Business?
Just about every business out there knows it must rely on social media to some degree. To figure out which ones make the most sense...
A person using their laptop.
December 20, 2023
How AI Can Reduce Inefficiencies – and Its Limitations
AI can be used by anyone, but it needs to be leveraged in a way that is both smart and sustainable. It is also important...
Four people having a meeting at a large wooden table.
October 20, 2023
What to Include in Your New Year Marketing Plan
It typically takes months to create a comprehensive plan to guide a business through the next year or more of campaigns. So if you haven’t...
Wine glasses and tree ornaments on a wooden table. There is also a lit up Christmas tree in the background.
August 25, 2023
What You Should Be Planning for the Holiday Season
By the end of summer, many companies are already hard at work on their end-of-year seasonal campaigns. For just about any growing business, the holiday...

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