A Web Development Company Trusted by Businesses Nationwide
Do You Have a Plan for Keeping Your Customers Coming to You During These Times?
In a time where more people than ever are online and in-person business transactions are highly discouraged, it’s vital that you have a plan in place to keep your business afloat in our new ‘normal’.
Some things you can do to position your company above your competition are:
Update your website content to reflect any changes in your business – having timely content written in a voice that shows empathy to your customers is more important than ever.
Optimize your site to ensure fast load times. Millions of people are now online, all day every day. If your site doesn’t load quickly, they’ll head to your competitor’s site instead.
Replace your current site with a more modern site design that will appeal to the masses. No matter whether it’s a template site or a fully custom design, you want something fresh to attract and keep your website visitors.
Add valuable information to your site about how your company is handling the current situation. Make sure it’s written in an empathetic and understanding tone of voice.
If you’re business is ecommerce, you need a site that compensates for less foot traffic. It should offer a streamlined, fully functional shopping experience with user experience at the forefront of the design.
No matter your struggle, our web development company can help you overcome it so you can get back to business.
Your Web Development Needs Are Unique. Your Website Build Should Be Too.
No two companies are exactly the same, and in these unprecedented times, no two businesses are affected the same either. That’s why it’s so important for your web development to be in the hands of a company that understands this and values putting your needs first.
At Connections Marketing, we truly believe in creating a partnership with you. We won’t make false promises or leave you wondering how your money is being spent. To us, designing and building a successful website for your business involves:
- Getting to know you, your customers, & your needs
- SEO copywriting that compels & converts
- A user-centric & action-inducing design
- A site that responds to all devices
- A fully functioning site, coded to work the way you want
- Ensuring the best experience for your customers
Web Development Services Designed to Leverage Your Business During These Tough Times
If your business is struggling right now, it’s important to remember the old adage: Doing something is ALWAYS better than doing nothing.
At the very least, your website should be helping you stay engaged with your customers and prospects. But there’s so much more that can be done, even if your business has been hit hard.
Because of the current global situation, user behavior, habits, and budgets have drastically changed, so your website and expectations need to follow suit.
There are ways you can leverage your business during these tough times. A website build based on your specific needs will get you there.
If you’re a business owner, navigating through uncertainty most likely means having to make reactive business decisions just to get you through the next few weeks.
As marketers, we’ve accepted that the standard way of doing things will not fit the new normal. Our job is to anticipate what this new normal will look like and to employ a plan for you now that will align you at the top when the country (and the world) reopens.
We’re doing this by asking questions like…
- What will the new buying experience look like?
- What will foot traffic look like?
- What online search terms will people be using that we could incorporate into your website content?
- What styles of site design are people most drawn to right now?
- What site features can help make the buying experience easier?
The answers to these questions are different for each business. That’s why our web development team is working hard every day to analyze the effects of these questions for each and every client individually.
How an Updated Website Can Help Your Business During These Times
Now more than ever, it’s important to stay top of mind for your consumers so that when things do reopen, they know exactly where to go. An updated website shows customers you’re still here and ready to serve.
If you have products or services you can sell online right now, it’s vital those are front-and-center of your ideal customer so you can keep bringing in revenue to help keep your business afloat.
Now is the PERFECT time to expand your business’s reach either locally, nationally, or globally. An updated website can help you capitalize on the plethora of online traffic that’s happening right now.